Primo Water Ice in New Jersey

"Great service, employees are kind,fast and efficient. A very small area of both indoor counter style and outdoor seating and an additional back area with tables and single restrooms. Very large Variety of water ice and ice cream. High quality but good prices. Often out of mint chocolate chip."

"Reached out to Primo’s in a pinch and they didn’t disappoint. Another vendor had double booked our event, and we needed ice cream & water ice for a group of 60+ kids in less than 1 hour’s time. Staff and ownership at Primo quickly confirmed availability, organized product and had everything ready for pick up- all while working through a seemingly busy Saturday afternoon/evening. Excellent service! Thanks, Primo!"

"Their water ice makes the little kid in me smile. Employees are always kind. A gallon in the freezer at home is a must, kids love it when they come to visit."

"I live in Florida and came to Jersey to visit family. We randomly stopped here last night. I must say everything in the shop caught my attention starting from the smile and service from Gracie. First this I notice was the incentive for expecting mothers and she explained the owners husband came up with that idea. It was my first time trying water ice and with so many options on the menu I wanted to try it all lol Gracie went over a few flavors with me and was very patient as I was super indecisive since all the options looked yummy. I ultimately picked a vanilla soft serve cone with sprinkles AND Mango water ice the quality was great but of course I would expect that since my experience from beginning to end was wonderful. Will probably go back before leaving back to Florida"

"There’s a reason everyone in town loves Primo’s. Great selection of flavors, including rotating seasonal fall choices! I always choose them for custom ice cream cakes. Yesterday I realized I placed a wrong order and needed my cake one day early, and they were able to accommodate me. Truly excellent customer service in a pinch. And check out this amazing art on the cake! It was a crowd pleaser at friendsgiving."

"I put 5 stars bc I’ve been going for years and their ice cream is the best!! BUT today the ice cream did not even touch the rim of the cup (it’s usually up to the lid) so it looked out of place and like it was missing and it was a large. So from now on, maybe I’ll just get a small or medium bc that was the amount I received today, sadly. We would normally leave with 4 larges and come back couple days later to restock lol bc they’re so good! But if the quantity goes down for the price that I pay then I may need to stick to smalls and unfortunately not go as often. I had to change it back to a 5 bc they deserve it, they’re always friendly and helpful! And someone even got back to me quickly!"

"Ordered from here through DoorDash and was forced to cancel after almost 2 hours. HOWEVER, Primos ended up calling me themselves to confirm that my order has been ready for an hour and offered me the opportunity to come and pick it up AMAZING CUSTOMER SERVICE! AND…..SOOO GOOD"

"Primo is our ice cream go-to for years. Good selection of flavors, MTB program is unbeatable, and portions are generous. Keep it up. Don't change."